Business Analytics & Custom Dashboards in Valais

Make data-driven decisions with powerful analytics. We implement Google Analytics 4, server-side tracking, and custom dashboards using tools like Metabase, Grafana, or custom solutions. Track KPIs including leads, sales, conversion rates, customer lifetime value, and marketing ROI. E-commerce analytics with product performance, cart abandonment, and customer journey analysis.

  • Google Analytics 4, server-side tracking, and custom tracking solutions
  • CPA, CLV, ROAS, churn rate, cohort retention, and RFM segmentation
  • GDPR-compliant analytics with full data ownership and automated reporting

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Implementation of Analytics Tools

We set up Google Analytics 4 with server-side tracking, custom event tracking, and GA4 Consent Mode v2 for GDPR compliance. Beyond standard analytics, we implement custom tracking solutions built on your own infrastructure — giving you full data ownership without depending on third-party platforms. Track every meaningful interaction: page views, clicks, scroll depth, form submissions, purchases, and custom business events.

Implementation of Analytics Tools

Custom Dashboards & KPI Monitoring

Real-time dashboards tailored to the metrics that matter for your business. Go beyond basic traffic data — monitor customer acquisition cost (CPA), customer lifetime value (CLV), return on ad spend (ROAS), retention rates, cohort analysis, and funnel drop-off points. We build with tools like Metabase, Grafana, or fully custom solutions, accessible via web, mobile, or integrated into Slack and email.

Automated Reporting & Alerts

We build automated report pipelines that aggregate data from your website, CRM, advertising platforms, and e-commerce backend into unified, easy-to-read reports — delivered on schedule via email, Slack, or shared dashboards without anyone touching a spreadsheet. Anomaly detection runs continuously on your key metrics, triggering instant alerts when traffic drops unexpectedly, conversion rates shift, or ad spend deviates from budget. We also monitor the health of your data pipelines themselves, so a broken tracking tag or a misconfigured event never silently corrupts your reporting for weeks.

Automated Reporting & Alerts

Customer-Centric Analytics

Understand your customers at a deeper level. We implement RFM segmentation (Recency, Frequency, Monetary value), churn prediction models, cohort retention analysis, and customer journey mapping across all touchpoints. Identify your most valuable customer segments, spot early signs of churn, and measure the true lifetime value of each acquisition channel — so you can invest where it counts.

Data Analysis FAQ

Common questions about analytics, dashboards, and business intelligence.

We implement Google Analytics 4 (GA4), server-side tracking for accurate data, custom dashboards with Metabase or Grafana, and privacy-compliant analytics alternatives. We also set up conversion tracking for Google Ads, Meta Ads, and other advertising platforms with proper attribution modeling.

Turn data into growth

Data is only valuable when it drives action — these services help you act on what you learn.

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